Emergency keyword targeting
High-intent searches like "emergency plumber near me", "burst pipe" and "AC repair today".
Google Ads for Home Service Companies Show up the moment they search for help.
When a pipe bursts or the AC quits, homeowners search Google and call the first company they trust. We put your ads on those searches, cut the wasted clicks and track every call back to the keyword that drove it.
Set up and managed for youNo long-term contracts
What you get
What's included with Google Ads management
Call-only campaigns
Mobile ads that ring your phone with one tap.
Radius targeting
Ads only show in the areas you serve, so you stop paying for clicks from the next county.
Negative keywords
DIY, job-seeker and tire-kicker searches cut out, so your budget goes to real jobs.
Call and conversion tracking
Every call and form tracked back to the campaign and keyword that drove it.
Weekly optimization
Bids, keywords and ad copy tested and tuned every week by your media manager.
How it works
From audit to live, managed for you.
1
Account audit
We review your current campaigns, or start fresh with a proven structure.
2
Keyword research
We find the high-intent searches for your trade in your service area.
3
Campaign build
Campaigns for emergency and scheduled work, with tracking set up.
4
Optimize and scale
Ongoing optimization based on lead quality and booked jobs.
Part of one system
Works best with the rest of the system.
Every piece feeds Pros Hub, so ads, AI follow-up, calls and reviews all work together. Packages bundle them for you.
FAQ
Google ads FAQs
How much should I spend on ads?
Most home service companies see the best results with $1,500 to $5,000 a month in ad spend. We recommend a budget for your market, competition and goals during your free audit.
How quickly will I see results?
Calls typically start in the first week. It usually takes 30 to 60 days of optimization to really dial in your cost per lead.
Do you run ads after hours?
Yes. Campaigns can run around the clock with bidding adjusted for emergency hours, and the AI receptionist picks up the calls your team can’t take.
Google Ads or Local Services Ads?
Ideally both. Local Services Ads sit at the very top and charge per lead, while Google Ads gives you more control over keywords and budget. Scale runs both.
Which package includes Google Ads?
Growth includes Facebook or Google Ads management. Scale runs Google, Facebook and Local Services Ads together.
Free marketing audit
See where your jobs are slipping away.
We review your ads, website, Google Business Profile and how fast you answer leads, then send a clear 30-day plan. If we can't help, we'll tell you straight.
- Reply within 1 business hour
- Your info stays private. We never share or sell it.
- No obligation and no long-term contract